Author name: Mike SEO

MediaAlpha Appoints Amy Yeh as Chief Technology Officer

MediaAlpha, Inc. the leading marketing technology platform powering real-time customer acquisition for the insurance industry, announced the promotion of Amy Yeh to Chief Technology Officer (CTO), effective immediately. Amy’s promotion is part of a previously announced leadership transition whereby Eugene Nonko, MediaAlpha’s Co-founder and CTO, is taking on a new role while continuing to serve […]

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MarTech Series’s Marketing Technology Highlights of The Week Featuring Simon Data, Birdeye, AtData and more in martech!

Grab the latest updates from the global martech industry, from Birdeye’s new social AI agent to Simon Data’s new composable AI agents from this week’s martech highlights by MarTech Series: _________ Marketing and Marketing Tech Quote-of-the-Week! On one hand, gaming is an incredible ground for marketers to reach basically everyone, but on the other hand, […]

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RingCentral Announces General Availability of AI Receptionist (AIR)

Over 2,000 businesses now rely on RingCentral’s AI voice agent to automate inbound calls, boost engagement, transform cost centers into revenue drivers New features include Spanish language support, call analytics, multi-location support RingCentral, Inc., a global leader in AI-powered business communications, announced the general availability of its AI Receptionist™ (AIR), an AI phone agent that […]

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DoubleVerify Debuts First-of-Its-Kind Attention Measurement for Social, Launching with Snap

Developed with Lumen Research, the launch brings DV Authentic Attention measurement to social platforms for the first time, now spanning Social, CTV, and the open web DoubleVerify , the leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, announced the launch of DV Authentic Attention® for Social. The product will first […]

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Vantage Names Nick Hinsley as VP of International Operations to Lead Global Expansion

Retail Media and SaaS expert joins Vantage to spearhead global growth Vantage, the leading orchestration platform for retail and commerce media,  announced the appointment of Nick Hinsley as Vice President of International Operations. The strategic hire reflects Vantage’s growth outside of North America and its commitment to serving the global demand for advanced retail media […]

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Monetate Acquires SiteSpect to Deliver AI-Native Personalization and Testing at Enterprise Scale

Monetate’s Real-Time Personalization Unites with SiteSpect’s Zero-Flicker Testing to Optimize Digital Experiences with Unmatched Speed, Precision, and Security Now Global Ecommerce and Digital Experience Leaders Can Access a Best-in-Class, Enterprise-Grade Personalization, Testing, and Optimization Platform Monetate, the leading AI-driven personalization platform, announced it has acquired SiteSpect, a leader in A/B testing, to drive next-generation digital […]

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