Author name: Mike SEO

SEO vs. GEO. AI Mode expands. AI Overviews kill clicks. Goodbye, num=100. These were among the most popular and biggest SEO stories of 2025.

OpenAI’s move toward ads in AI responses could create a new, highly contextual channel for advertisers while reshaping digital marketing.

AI optimization, llms.txt, the end of the web, and more! These 10 SEO columns got the most pageviews on Search Engine Land in 2025.

Google is confirming fewer and fewer search algorithm updates, but that doesn’t mean there is less ranking volatility.

This is the third core update of 2025 and it took over 18 days to complete.

AI Max, PMax Search Term visibility, Ads in AI Overviews. The news updates with the most pageviews on Search Engine Land in 2025.

PPC vibe coding, CPC inflation, critical PPC tactics, and more! These 10 PPC columns got the most pageviews on Search Engine Land in 2025.

Just like with Christmas day every year, so to with New Year’s Day – Google’s John Mueller and often other Googlers, are out and looking to respond to some questions on Google Search and SEO. John Mueller so far posted a few times on Reddit this morning, January 1, 2026.

Take the guesswork out of your marketing planning with our 2026 marketing calendar. Easily customize and reference key dates to create a successful content strategy.
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