Author name: Mike SEO

billups Launches AI-Powered Agentic System for Out-of-Home Advertising

New innovation to support breakneck momentum in UK and EMEA markets billups, the world’s largest independent Out-of-Home (OOH) technology and managed services company, announced significant enhancements to its technology capabilities, including the introduction of audrai, the first AI-powered agentic system built to optimise planning and performance for OOH advertising. The company’s technology-first approach has fuelled […]

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Listen to Your Customers? 5 Costly Marketing Assumptions That Lead Brands Astray

Marketing teams rarely struggle to gather feedback. The real challenge is interpreting and prioritizing it correctly. People say they want clean, quiet, interruption-free digital experiences—yet they consistently respond to tactics they claim to dislike. The result is a constant tug-of-war between stated preferences and actual behavior. People don’t think how they feel, don’t say what…

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Google AI Overviews Link Placement Makes Search Console Tracking Tricky

Google has clearly documented how it tracks link clicks, impressions and positions for AI Overviews in this help document. But if you ever saw an AI Overview and interacted with them, you’d know that (1) when you click on a link icon, the citation cards on the right change and (2) running the same query a minute later may return different citation cards.

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Coursebox: Transform Your Expertise Into High-Authority Courses in Minutes with AI

Modern product marketing increasingly hinges on a company’s ability to educate its audience with clarity, speed, and authority. Whether you’re onboarding new customers, training partners, or showcasing industry expertise, a learning management system has become one of the most powerful extensions of your brand. High-quality training signals credibility. It shortens time-to-value (TTV) for new users…

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