Author name: Mike SEO

From shipping delays to support issues, AI tools are picking up on what ops gets wrong. This is the wake-up call for COOs and CMOs to align.

Gen Z is driving a shift toward AI and social platforms for search, as trust in AI tools grows and search habits splinter by age and intent.

Google is indexing shared ChatGPT links – exposing prompts, responses, and sensitive info you may have unknowingly made public.

Speed up your ad creation process without losing your message. Use generative AI to craft relevant, personalized copy that connects.

Performance Max promises results through automation – but what are you giving up in return? Know the trade-offs before you trust the system.

Sullivan is moving into a new role within the Google Search team, after seven and a half years being with Google.

ChatGPT’s public sharing feature is gone due to risks of accidental data leaks. The tool let chats appear in Google search results.

Advertisers can now block thousands of websites across campaigns with a few clicks, thanks to powerful new exclusion tools from Microsoft Ads.

Google Ads’ AI Max for Search lets advertisers target users based on location interest – not just where they are, but where they want to be.

Google is testing a new API to measure Core Web Vitals in SPAs. Learn how to test it and why it matters for performance tracking.
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