Author name: Mike SEO

Why a Martech-First Mindset Matters to Excel in the World of Marketing?

Businesses need to embrace new approaches to keep up with the fast-paced changes in the digital world. Prioritizing Martech, a combination of marketing and technology, is one such approach that has been key to success in marketing. By incorporating technology into their marketing activities, businesses can improve customer interactions, increase operational effectiveness, and achieve better […]

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MiQ Sigma Breaks the Fragmentation Cycle: The First AI Platform That Unifies the Programmatic Ecosystem

Technology is built on top of the three largest global LLMs and features an AI agent that transforms 700 trillion data signals into smarter media decisions in seconds Global programmatic media partner MiQ announced the launch of MiQ Sigma, a transformative AI-powered advertising technology trained on the world’s most connected data set. Built from the ground […]

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Sinch Unveils Mailgun Inspect

A Scalable, API-First Email QA & Accessibility Solution to Power Martech and Enterprise Compliance Ahead of the EAA Sinch (Sinch AB (publ)) , which is pioneering the way the world communicates through its Customer Communications Cloud,  announced the launch of Mailgun Inspect, a powerful new API-first solution that empowers Martech and Enterprise platforms to embed […]

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Fortifying Brand Identity: GMO GlobalSign Introduces Verified Mark Certificates for Secure Email Authentication and Brand Trust

GlobalSign also announces partnership with Valimail to improve DMARC certificate issuance GMO GlobalSign, Inc. a global Certificate Authority (CA) and leading provider of identity security, digital signing and IoT solutions, launched its line of Verified Mark Certificates. GMO GlobalSign’s Verified Mark Certificates (VMC) provide authentication and verification for email senders, ensuring that email recipients readily […]

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Report Shows Alarming Underutilisation of MarTech Stack

New Arktic Fox Report Reveals Only 19% of brands feel they have semi / strong utilisation of their marTech tools Australian marketers are grappling with significant maturity gaps, underutilised tech, restructures and talent woes against a backdrop of massive AI disruption and economic upheaval, a new report has highlighted. The Digital, Marketing & eComm in […]

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