How social discovery shapes AI search visibility in beauty
Beauty brand visibility in AI search is increasingly shaped by social discovery and third-party validation.
How social discovery shapes AI search visibility in beauty Read More »
If SEO is rocket science, AI SEO is astrophysics
AI search runs on entity mass, not surface signals. See how citations and extractability shape AI Overviews and LLM visibility.
If SEO is rocket science, AI SEO is astrophysics Read More »
The real story behind the 53% drop in SaaS AI traffic
AI traffic isn’t collapsing — it’s concentrating. Copilot surges in-workflow, 41% lands on search pages, and Q4 follows budget cycles.
The real story behind the 53% drop in SaaS AI traffic Read More »
How to optimize news content for today’s social-first Google SERP
Google now blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
How to optimize news content for today’s social-first Google SERP Read More »
Why creative, not bidding, is limiting PPC performance
Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.
Why creative, not bidding, is limiting PPC performance Read More »
SEO leaders: stop chasing rankings, start building visibility systems
Learn how to build visibility gates, embed shared OKRs, and align product, PR, and content teams for AI-driven search.
SEO leaders: stop chasing rankings, start building visibility systems Read More »
Anthropic taps ex-Microsoft CFO, Trump aide Liddell for board
Anthropic has appointed longtime executive and political operative Chris Liddell to its board of directors.
Anthropic taps ex-Microsoft CFO, Trump aide Liddell for board Read More »
Roku stock surges on earnings beat, record quarter for premium subscriptions
Roku executives said in a shareholder letter that it marked “our biggest quarter ever” for net adds to premium subscriptions.
Roku stock surges on earnings beat, record quarter for premium subscriptions Read More »
Zillow Has Gone Wild—for AI
As the housing market stalls, Zillow’s CEO sees AI as “an ingredient rather than a threat” that can both help the company protect its turf and reinvent how people search for homes.
Zillow Has Gone Wild—for AI Read More »
Daily Search Forum Recap: February 13, 2026
Here is a recap of what happened in the search forums today…
Daily Search Forum Recap: February 13, 2026 Read More »