Author name: Mike SEO

BrightEdge Data Reveals New AI Brand Risk for CMOs: Google AI Overviews Are 44% More Likely to Criticize Brands Than ChatGPT

ChatGPT 13 times more likely than Google to go negative near the point of purchase, influencing buyer decision BrightEdge, the global leader in enterprise SEO and AI-driven digital performance, released new data showing that AI search engines are actively evaluating brands, with each engine behaving differently. Google’s AI Overview is 44% more likely than ChatGPT […]

BrightEdge Data Reveals New AI Brand Risk for CMOs: Google AI Overviews Are 44% More Likely to Criticize Brands Than ChatGPT Read More »

Amperity Appoints Bridget Perry as Chief Marketing Officer to Accelerate AI-Driven Enterprise Growth

Veteran SaaS leader joins as enterprises seek measurable return on customer data in the AI era Amperity, a leading AI-powered Customer Data Cloud, today announced the appointment of Bridget Perry as Chief Marketing Officer. Perry brings more than two decades of experience scaling high-growth B2B SaaS companies and leading marketing organizations through major technology shifts, […]

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Blend Enters Mexico as a Strategic Client Market and Operational Center, Deepening Collaboration with AWS to Accelerate Enterprise AI Across the Americas

Blend, a leading provider of AI-powered data science and analytics services, announced the formal launch of its expanded Mexico operations, establishing a strategic hub to drive enterprise AI transformation for Mexican clients and, through its nearshore capabilities, accelerating delivery across the broader region. With an established office in Polanco in Mexico City and a growing […]

Blend Enters Mexico as a Strategic Client Market and Operational Center, Deepening Collaboration with AWS to Accelerate Enterprise AI Across the Americas Read More »

The Death of Third-Party Cookies Was Just the Start. Are You Ready for Consent Orchestration?

You likely breathed a sigh of relief when the timeline for the cookie death got pushed back. But that was just the warm-up act. Privacy laws are fracturing the internet into dozens of tiny legal zones. Trying to manage compliance manually with a spreadsheet is now a fast track to a lawsuit. To survive this […]

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CobbleStone Software Announces Major VISDOM AI Enhancements to Accelerate Contract Review and Collaboration

CobbleStone® has released major VISDOM AI and collaboration enhancements that dramatically improve document processing speed, in‑editor intelligence, and more for legal and contracting teams. CobbleStone Software, a recognized leader in contract lifecycle management (CLM) and contract artificial intelligence, is proud to introduce substantial enhancements to its VISDOM artificial intelligence and collaborative document workflows. The update […]

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Medallia Releases 2026 State of Customer Experience Report: 66% of Brands Believe CX is Improving, Only 17% of Consumers Agree

Data shows a dramatic rise in AI use for CX, though consumers still rely on human support when needs are more complex Operational silos stall CX progress – data collection increases while 30-40% of departments fail to act on critical customer insight Medallia Inc., the global leader in customer and employee experience, released its 2026 […]

Medallia Releases 2026 State of Customer Experience Report: 66% of Brands Believe CX is Improving, Only 17% of Consumers Agree Read More »

WHOOP Selects Viant as Strategic Ad Platform

Move Accelerates Business Performance Leveraging Viant’s Connected TV Expertise Viant Technology Inc. , a leader in CTV and AI-powered programmatic advertising, announced a multi-year strategic partnership with WHOOP, the human performance company behind world-class wearable technology. Viant will serve as the DSP of Record for WHOOP powering the brand’s continued growth through true household-level CTV activation […]

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