Author name: Mike SEO

The Growing Education Gap: Why High School Must Evolve to Prepare Tomorrow’s Marketers (and More)

The widening gap between high and low incomes in the United States increasingly originates from education. Those with college degrees continue to earn substantially more than those without, yet fewer young people are pursuing higher education. At the same time, more employers are dropping degree requirements altogether, signaling a massive realignment in what skills and…

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How Transformers Revolutionized Artificial Intelligence

In 2017, a team of Google researchers published a paper titled Attention Is All You Need. That phrase marked a turning point in the field of artificial intelligence. The model architecture they introduced, the transformer, became the foundation for nearly every significant AI advancement since, including ChatGPT, Google’s BERT, and Vision Transformers that interpret images…

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AI Search Blueprint: Entity Maps, Structured Data, IndexNow & The Basics

We know how overwhelming it can be to keep pace with rapidly-changing SEO strategies, especially with AI switching up the rules faster than ever. This collection of insights was handpicked to give you clarity and confidence on what really matters right now: how to make your content, structure, and strategy AI-ready, from basics to technical necessities. If you’re redefining your SEO strategy for the age of AI, we hope these pieces become your go-to guide for navigating what’s next in search. Keep testing and adjusting your strategy as the market changes, just like we do. And as always, let us […]
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