Author name: Mike SEO

Contentstack Delivers Industry-First Real-Time Audience Insights Native in the CMS, Powering Adaptive Digital Experiences

ContentCon attendees witness the future of digital experiences in action – with all customers now receiving free access to real-time audience insights built directly into the CMS – fully integrated just five months after the company’s CDP acquisition Contentstack, the headless CMS pioneer and category disruptor in digital experiences, unveiled Contentstack Data and Insights, a […]

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Integral Ad Science Partners With Impact Plus To Empower Advertisers to Tackle Digital Advertising Emissions

Global partnership will see sustaintech platform’s carbon evaluation technology integrated into IAS’s platform, enabling marketers to measure their media’s environmental impact alongside quality and attention metrics Integral Ad Science (IAS), a leading global media measurement and optimization platform, and Impact Plus, a leading sustaintech solution, announced a new partnership that will allow advertisers to track and […]

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DoubleVerify Partners with Impact Plus to Help Brands Evaluate The Carbon Footprint of Ad Campaigns

New offering enables brands to monitor and improve the environmental impact of their digital advertising campaigns, leveraging DV’s AI-powered Technology DoubleVerify, the leading software platform to verify media quality, optimize ad performance, and prove campaign outcomes, announced a partnership with Impact Plus, a leading sustainability technology company that empowers marketers to reduce the environmental footprint […]

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Bloomberg Expands Alternative Data Offering with Web Traffic Data from Similarweb

Doubles company coverage of Bloomberg’s {ALTD} and empowers Bloomberg Terminal clients to generate deeper insights and make more informed investment decisions using alternative data Bloomberg announced the availability of Similarweb’s web traffic data on the Bloomberg Terminal via {ALTD<GO>}, significantly enhancing its alternative data offering with near real-time insights into online traffic performance that will […]

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