Author name: Mike SEO

The moves support the agentic marketing effectiveness leader’s intent to scale in the region and accelerate enterprise customer success Mutinex, the leading agentic marketing effectiveness platform, announced the appointment of Mike Finnerty as President, United States. Finnerty joins Mutinex from TransUnion, where he played a key leadership role in scaling the company’s measurement and identity capabilities following […]

Sprinklr , the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM),  announced that it has been recognized as a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms. “We’re honored to be recognized again as a Leader in the Gartner Magic Quadrant for Voice of the Customer Platforms,” said Sprinklr Chief […]

Milestone Systems, a global leader in data-driven video technology, announced significant advancements to its XProtect® video management software (VMS) and BriefCam® video analytics. The XProtect App Platform, a new containerized application platform for VMS, and a new BriefCam analytics engine are designed to deliver increased reliability, greater customization, more efficient hardware utilization, and full readiness for Generative AI and analytics, empowering security teams to stay […]

Advice around AI search is getting simplistic. The real edge comes from knowledge graphs, expert entities, and influence in trusted datasets.

Most brands chase AI visibility, but discovery isn’t the win. Pages are retrieved, evaluated, and often rejected before an answer is written.

New third-party data shows local publishers lost national reach after Google’s Discover core update.
The post Google Discover Core Update Data: Local Publishers Lost Reach appeared first on Search Engine Journal.

Why traditional “utility SEO” content is losing value, and how marketers can create demand instead of chasing existing searches.
The post Starting Or Steering The Wave appeared first on Search Engine Journal.

The new search playbook ties content to revenue: win AI recommendations, cut defensive ad spend, and hold agencies to P&L results.