Author name: Mike SEO

Execution isn’t sexy—but it pays. — Mike Martin (@MikeMartinGB) Apr 17, 2025 from Twitter https://twitter.com/MikeMartinGB April 17, 2025 at 01:59PM

Wow that’s some skill https://t.co/CGlAGwsG8N — Mike Martin (@MikeMartinGB) Apr 17, 2025 from Twitter https://twitter.com/MikeMartinGB April 17, 2025 at 01:41PM

Google launched its shopping / e-commerce card in the search results as a test several months ago. Since then, the card has undergone various tweaks. Now, Google is testing showing an animated/playable video in the shopping card block.

As I covered yesterday, Google is going to redirect its ccTLDs to Google.com. And as I reported yesterday, Google also said “it won’t affect the way Search works." Despite Google saying that, there are tons of people in our industry thinking that international SEO has changed with this announcement – it has not.

Google has released version 19.1 of the Google Ads API, v19.1 added 11 new features, removed 0 features and changed 23 different features. This goes across assets, campaigns, Demand Gen, conversions, LSAs, and more.

Google is sending some of its advertisers personalized emails about how they can boost their ads performance by following a few steps. The email is titled, “Your step-by-step guide to boost ads performance."

RT @MikeMartinGB: Most websites don’t need more visitors. They need more buyers — Mike Martin (@MikeMartinGB) Apr 17, 2025 from Twitter https://twitter.com/MikeMartinGB April 17, 2025 at 01:05PM

PPC pricing isn’t one-size-fits-all. Compare models and costs to ensure you’re getting the best return on investment.
The post Ask A PPC: How Much Should PPC Management Cost? appeared first on Search Engine Journal.

While you can access Google AI Mode directly at google.com/aimode, there is currently no way to go direclty to something like google.com/aimode?q=QUERYGOESHERE. But that might come, said Robby Stein, VP, Product at Google Search.