Author name: Mike SEO

On Thursday, September 11, 2025, Google updated its search quality raters guidelines PDF document. The last time Google updated this document was on January 23, 2025, over seven months ago. This update gives minor clarification as it relates to rating YMYL content and adds a handful of additional examples for rating newer features like AI Overviews. Google also posted fixes for typos and other minor clarifications.

This week, I covered the ongoing Google August 2025 spam update and how it heated up this week. Google got into hot water over saying the web is rapidly declining. Google AI Mode also said AI Mode would be the default…

Google has updated the Google Merchant Center pricing policies for September. The changes include updates in the merchant fees, government charges, import and export costs, regional and installment pricing, price mismatches and automated updates.

Google may be starting to show AI Overviews when you ask for a currency exchange. I can’t seem to fully replicate this but others are starting to see this.

Microsoft Advertising is testing using three dots, instead of the arrow down, for the sponsored ads URL in the Bing search results. We’ve seen Bing test three dots before but they were horizontal, the new test are vertical three dots.

@benonwine How can there not have been already? The country is falling apart and the entire world can see it — Mike Martin (@MikeMartinGB) Sep 12, 2025 from Twitter https://twitter.com/MikeMartinGB September 12, 2025 at 12:32PM

Philadelphia-area Organization Proves that Marketing Agencies Can Still Be Enjoyable As AI threatens to commoditize the advertising industry with machine-based automated sameness, a digital marketing agency near Philadelphia, PA is looking to remind businesses of a critical element of partnership and success: Being enjoyable to work with. Arc Intermedia has been in business for 15 […]

321 Web Marketing, a digital marketing firm headquartered in Reston, VA, has published a detailed guide outlining the key components organizations . 321 Web Marketing, a leading digital marketing and SEO consulting firm, has released a new educational guide designed to assist businesses in planning an effective SEO campaign strategy. The resource outlines critical planning steps […]