Author name: Mike SEO

Integration will combine creative and media orchestration with always-on incrementality measurement across social, commerce, and CTV Smartly announced it has entered into a letter of intent to acquire INCRMNTAL, a pioneering AI-powered incrementality measurement platform that delivers real-time insights into the incremental impact of marketing investments across channels without relying on user-level data or tracking. “With […]

Reimagining early-stage drug discovery leveraging NVIDIA BioNeMo Framework Persistent Systems, a global Digital Engineering and Enterprise Modernization leader, announced it is working with NVIDIA to accelerate the development and deployment of AI-powered solutions for the Healthcare and Life Sciences (HLS) industry. The collaboration will help HLS organizations advance computational drug discovery and improve research outcomes […]

The latest update gives advertisers more creative flexibility, budget control, and tools to better guide AI-driven campaigns in Google Ads Editor.

Google’s new protocol enables purchases inside Gemini and AI search. Here’s how it works and how to prepare your feeds and infrastructure.

See how PPC automation layering helps marketers shape automated campaign performance instead of relying on a single feature.
The post PPC Automation Layering: How Smart Advertisers Combine Automation With Strategy appeared first on Search Engine Journal.

As you know, Google’s Danny Sullivan stepped down from his role as the Search Liaison, and that support channel closed down on August 1, 2025. That isn’t stopping Google News support team from advising publishers to follow the Google Search Liaison account for updates.

Thomson brings over 10 years’ experience in AI technology and strategy from Google, Adobe, and Telstra to one of the industry’s earliest AI-native ad fraud prevention platforms.  TrafficGuard, a leading platform in AI-powered digital ad verification and invalid traffic (IVT) prevention, has appointed Scott Thomson as Head of AI. Thomson will oversee and accelerate the execution and embedment […]

How agentic systems reshape marketing through continuous decision loops and synergies Appier, an AI-native AaaS (Agentic AI as a Service) company, announced the release of its latest whitepaper, “The Future of Autonomous Marketing with Agentic AI.” The report explores how agentic AI is emerging as a new operating layer for modern marketing organizations, shifting […]

As AI-generated answers replace traditional search results, Guy Sheetrit says the window for establishing brand authority in AI systems is measured in months, not years. Guy Sheetrit, CEO and Founder of Over The Top SEO, announced the formal launch of the agency’s dedicated Generative Engine Optimization (GEO) division — a purpose-built practice designed to help enterprise brands, […]

The official WordPress Plugin Checker provides automated code review for security and best practices, perfect for checking vibe coded plugins.
The post Vibe Coding Plugins? Validate With Official WordPress Plugin Checker appeared first on Search Engine Journal.