Author name: Mike SEO

As brands adopt personalized communication, customers’ expectations continue to change dramatically. Consumers used to Netflix-like movie recommendations now expect similar experiences in the finance and healthcare sectors.   Over 70% of today’s customers crave personalized interactions from brands. McKinsey In fact, personalization has become a matter of life or death for most businesses: Get it wrong …

SEO plans are the backbone of any digital marketing plan, integrating strategies meant to enhance search engine visibility. There are types of SEO plans that differ in quite extensive ways, responding to varied business requirements. Nonetheless, all types of SEO plans aim to optimize websites, make them more user-friendly, and draw organic traffic.   There are […]
The post Which Types of SEO Plans Suit Different Business Models?   appeared first on TechBullion.

It’s a frustrating scenario: your marketing efforts are generating leads, traffic is strong, and people are showing interest—but when it comes time to close the deal, the sales just aren’t happening. This challenge is common in both business (B2B) and consumer (B2C) sales, but the reasons behind stalled conversions often differ. B2B buyers typically involve …

Goodie, Otterly and similar tools can help marketers measure brands’ visibility on search platforms that use AI, writes Helen -More- 

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
A new study shows AI search engines way too often gets the answer wrong…

What kind of moron prompted them to put this sign up 😳 https://t.co/ZygAlVj34r — Mike Martin (@MikeMartinGB) Mar 11, 2025 from Twitter https://twitter.com/MikeMartinGB March 11, 2025 at 01:41PM

Google’s AI Mode competes with Deep Search, shifting how users find information. See how this impacts search traffic, SEO, and the future of online research.
The post Deep SEO: The Potential Impact Of AI Mode And Deep Search Models appeared first on Search Engine Journal.

@OnPointMMA Merab and Islam are defo pound for pound joint One — Mike Martin (@MikeMartinGB) Mar 11, 2025 from Twitter https://twitter.com/MikeMartinGB March 11, 2025 at 12:27PM

Hustle until you no longer need to introduce yourself. — Mike Martin (@MikeMartinGB) Mar 11, 2025 from Twitter https://twitter.com/MikeMartinGB March 11, 2025 at 12:20PM