Author name: Mike SEO

Qloo® and JCDecaux Use AI-Powered Taste Data to Deliver Hyper-Localized DOOH Campaigns

With Qloo’s location-specific consumer taste data, brands are able to better target their out-of-home campaigns to consumers. Qloo, a leading AI provider for identifying and predicting consumer preferences, announced the expansion of its strategic partnership with JCDecaux, among the world’s largest out-of-home (OOH) advertising companies. Since 2020, JCDecaux has used the power of Qloo’s Taste […]

Qloo® and JCDecaux Use AI-Powered Taste Data to Deliver Hyper-Localized DOOH Campaigns Read More »

LiveRamp Announces Collaboration with Western Union Media Network to Unlock Multicultural Audiences for Advertisers

Agreement enables advertisers to deliver personalized, omnichannel experiences across diverse audiences LiveRamp announced an expansion of its partnership with Western Union, that will connect Western Union Media Network’s expansive and multicultural audiences to LiveRamp’s data collaboration network. The expansion builds on LiveRamp’s work with Western Union to provide deterministic identity and power better experiences for […]

LiveRamp Announces Collaboration with Western Union Media Network to Unlock Multicultural Audiences for Advertisers Read More »

Boltive Leads the Way With New Digital Compliance Software Suite

New platform streamlines and unifies popular legacy products in privacy and ad security, adding support for mobile apps and redefining digital compliance for an evolving market Boltive, a technology company focused on ensuring safe and compliant digital experiences, announced the launch of its flagship Boltive Software Suite. Reflecting nearly a decade of accumulated knowledge and […]

Boltive Leads the Way With New Digital Compliance Software Suite Read More »

IAS Expands Partnership With Reddit to Provide Additional Third-Party Measurement for Advertisers

With Total Media Quality for Reddit, IAS Delivers Global Advertisers Independent Analysis on Viewability and Invalid Traffic for End-to-End Measurement Coverage and Industry-Aligned Insights Integral Ad Science , a leading global media measurement and optimization platform, announced the expansion of its partnership with Reddit, a community platform powered by conversation and authentic human connection. Global […]

IAS Expands Partnership With Reddit to Provide Additional Third-Party Measurement for Advertisers Read More »

Scroll to Top