Author name: Mike SEO

New platform delivers advanced audience targeting and streamlined campaign management to optimize ROI for advertisersLocalX gives broadcasters a powerful tool to expand digital reach, unlock new revenue, and better serve local advertisers Locality, the leading local video solutions provider, announced the launch of LocalX, an all-in-one media planning and buying platform built to simplify how […]

New AI guide, primer and research to be unveiled at CMAai event, positioning CMA at the forefront of AI integration in marketing The Canadian Marketing Association (CMA) announced the release of three innovative resources designed to position Canadian marketers at the forefront of AI adoption and implementation. These materials underscore the CMA’s commitment to futureproofing […]

Tracera, formerly ESG Flo, works with more than 30 companies across 13 countries; AI platform reduces corporate sustainability data management costs by up to 85 percent. Tracera, the AI-powered platform that automates the collection, verification and auditing of sustainability data with finance-grade accuracy and traceability, announced a $12M Series A round, led by Foundry, with […]

Consumers are twice as more likely to speak to their car dashboards and smart home devices (56%) than use touch (31%), according to a study conducted by Iris Flex. Four in 10 talk to their apps (37%) or type (40%). Voice competes head-on with tactile choices across AI-powered systems. The shift toward voice as a preferred […]

AI tools can get you started, but they can’t finish strong. Here’s how to shape AI-generated drafts into meaningful, effective content.
The post Humans Are Better At Writing Than AI In These Tasks appeared first on Search Engine Journal.

Leading UK commercial broadcaster continues to leverage AdSalesOS to streamline ad operations Placements.io, the leading advertising operations platform, announced the extension of its strategic partnership with ITV, the UK’s largest commercial broadcaster. The new agreement builds on the successful collaboration established in 2021, and reinforces ITV’s commitment to modernizing its advertising operations as the media […]

Empowers businesses to make informed decisions on how inbound calls are treated–so that ‘only the good calls’ reach its agents First Orion, a leader in branded communication solutions,  announced the launch of Protect+ Risk Detection, a data-driven, signal-responsive AI solution for inbound spam and scam call protection that empowers businesses to make informed decisions on […]

Circana, LLC, a leading advisor on the complexity of consumer behavior, announced that it is launching Liquid Mix™, a groundbreaking self-service marketing mix platform. Designed to empower brands of all sizes, Liquid Mix solution provides marketers with rapid, actionable insights to optimize marketing budgets like never before. “Marketing mix has always been critical for guiding […]

Certification enables public sector agencies to adopt WordPress—the world’s most popular and easiest-to-use CMS—into their content and publishing workflows WordPress VIP, the enterprise-grade, WordPress-based content management system (CMS) for large enterprise organizations, media brands, and public sector agencies, announced that it has achieved Federal Risk and Authorization Management Program (FedRAMP®) authorization at the Moderate impact […]