Author name: Mike SEO

Here is a recap of what happened in the search forums today…

@dricusduplessis @KChimaev And Kamaru was short notice so only person right at the top he beat recently was rob — Mike Martin (@MikeMartinGB) Apr 21, 2025 from Twitter https://twitter.com/MikeMartinGB April 21, 2025 at 02:58PM

Fabrice Canel said Microsoft will streamline the Bing Webmaster Tools notifications because, at times, it can be a bit overwhelming. Fabrice wrote on X, “working to streamline things" when Martin MacDonald complained about getting way too many emails from Bing Webmaster Tools.

The IAB and PwC released their annual Internet Advertising Revenue Report, which showed search ad grew 15.9% with $102 billion in ad dollars in 2024. Search ads made up the largest pie of internet ad spending at 39.8%.

The folks at Google did a live demo of Android XR, Google’s AR glasses with Gemini, at the TED 2025 event. It is pretty wild to watch this demo, so I figured I’d share it with all of you here, in case you missed it.

Google seems to be no longer showing the events carousel, event rich results, in the desktop search results. I see them on mobile search but I cannot trigger them on any browser on desktop search.

If they can’t imagine the result, they won’t buy the solution. — Mike Martin (@MikeMartinGB) Apr 21, 2025 from Twitter https://twitter.com/MikeMartinGB April 21, 2025 at 01:55PM

RT @MikeMartinGB: Is success inevitable if you never quit? — Mike Martin (@MikeMartinGB) Apr 21, 2025 from Twitter https://twitter.com/MikeMartinGB April 21, 2025 at 01:05PM

SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision.
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