Author name: Mike SEO

New Research Reveals Immersive Content Will Stretch Wireless Networks to Breaking Point, Paving Way for Video and 6G Innovation

Video accounted for 69% of all internet data traffic in 2024, far surpassing social media (13%) and gaming (10%) By 2031, the number of XR devices shipped will quadruple to reach 83 million units Limitations of current networks are already apparent, with 40% of consumers voicing dissatisfaction The exponential growth in immersive content consumption is […]

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Productsup and Protokol partner to streamline creation of Digital Product Passports to prepare for EU compliance

The new integration empowers companies to prepare for upcoming European Union regulations faster and more cost-effectively Productsup, a leading enterprise feed management and syndication platform, together with Protokol, a leading Digital Product Passport (DPP) solutions provider, announced a new partnership enabling companies to create DPPs from existing product data to prepare for the EU’s upcoming […]

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Attio: An AI-Driven, Next Generation CRM That Instantly Maps to Your Business Model

Traditional customer relationship management (CRM) platforms often demand weeks of configuration, rigid data structures, and manual data entry before delivering value. That’s no longer good enough. Fast-moving businesses need a CRM ready when they are—intelligent, adaptive, and automated from day one. Attio Attio is the next generation of CRM. Designed for speed, flexibility, and scale, …

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Kiwi Fuel and Convenience Leader Z Energy Launches New Loyalty Program in Partnership with Eagle Eye

Big Launch Day Rewards Users With Fuel Discounts, Extra Points Z Energy, one of New Zealand’s leading fuel and convenience providers, has launched a new loyalty program in partnership with loyalty SaaS and AI technology company Eagle Eye. Z Energy has stated that the new program, Z Rewards, was designed to combine simplicity with generosity, offering […]

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How Martech Echoes Your Brand Voice and Revives the Joy of Marketing

Today’s marketers face a curious contradiction. Despite having access to more sophisticated martech more than ever before, many report feeling less creatively fulfilled. The promise of automation was to free up time for strategic thinking, yet marketers often find themselves caught in endless tool management cycles. The typical marketing team of today now manages between […]

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As Tariffs Drive Up Consumer Prices, Brand Loyalty Matters More Than Ever

Higher tariffs are adding to the growing economic pressures on consumer-facing businesses. For marketers, managing rising costs and shifting consumer behaviours is becoming unavoidable. As companies pass these costs on to customers, the risk of weakening brand loyalty increases. But this challenge also presents an opportunity. Now is the time to double down on best […]

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